Adidas is throwing its considerable muscle behind a sensitive subject: menstruation. The German sports giant will launch a new product category today supported by a global marketing campaign: Stay in ...

adidas golf has unveiled a new range of hi-tech golf shirts they claim can keep you dry, keep you cool and even give you muscular support. The British branch of adidas golf has unveiled a new range of ...

Looks like some of the technological advancements adidas brought to the World Cup (and have since moved into the domestic leagues… see Alexandre Pato wearing that TechFit kit) are starting to make ...