To coincide with the 2024 NBA All-Star Game, Adidas is throwing it back to the first sneaker Kobe Bryant ever wore for the occasion. The Adidas Crazy 8, Bryant’s first signature sneaker from 1997 ...

Adidas' 2016 All-Star sneaker collection just got even bigger with the announcement of the "Triple White" collection featuring the adidas D Lillard 2 and T-MAC 3. The glow in the dark thread running ...

As the world's best basketball players head to San Francisco for the 2025 NBA All-Star Weekend, so are the biggest brands. Adidas kicked off its weekend festivities with a major splash. Adidas ...

Damian Lillard made his triumphant return to The Bay this All-Star Weekend, and adidas made sure to welcome him home properly. The nine-time NBA All-Star, an Oakland native, hosted an exclusive ...

Long before Los Angeles Lakers legend Kobe Bryant adopted the "Black Mamba" nickname and built a sneaker empire with Nike, the seeds for his alter ego were planted during his adidas tenure.

Anthony Edwards, who is currently leading the Minnesota Timberwolves to one of the franchise's best starts of an NBA season in recent memory, is expected to represent the Western Conference in this ...

A shock hit when Under Armour and Stephen Curry parted ways. They had been together for 13 years and will even launch a 13th ...

The 2024 NBA All-Star Weekend is behind us and fans got a chance to see the best athletes on the planet showcase their skills on the biggest stage. The weekend is also a massive event for the sneaker ...

During last night's NBA All-Star Game in Indianapolis, the league’s best and brightest were out in full force. Damian Lillard dropped 39 to lead the East to victory, and a slew of records were set ...