Unity Software (U) has laid the groundwork for the future of augmented reality (AR) as the prime provider of the Unity game engine for creating virtual worlds and top mobile games. The company has an ...

The Virtual, Augmented, and Mixed Reality market is at a transformative juncture, evolving from niche applications to mainstream consumer and enterprise use, reshaping industries such as gaming, ...

NEW YORK, Nov 16 (Reuters) - Meta's (META.O), opens new tab head of augmented reality software is stepping down from his role, a company spokesperson told Reuters on Friday, raising questions about ...

NEW YORK (Reuters) - Meta's head of augmented reality software is stepping down from his role, a company spokesperson told Reuters on Friday, raising questions about the company's progress in ...

Helsinki-headquartered Basemark has raised €22mn to bring its augmented reality (AR) “toolkit” to automakers across the globe. Basemark’s software, dubbed Rocksolid AR, is an AI-based computer vision ...

NEW YORK, Nov 16 (Reuters) - Meta's META.O head of augmented reality software is stepping down from his role, a company spokesperson told Reuters on Friday, raising questions about the company's ...

Meta's head of augmented reality (AR) software has recently announced his resignation, raising questions about the company's future in the AR space. This development comes at a crucial time for Meta, ...

We’re well past the revelation that automakers are software companies. But as the industry deepens its software roots, firms are still figuring out which upgrades they’ll charge for — and what folks ...

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Apple lost bids for trademarks covering augmented-reality developer app names Tech giant told federal court that "Reality Composer" and "Reality Converter" can be trademarked Feb 26 (Reuters) - Apple ...

Using a new augmented reality (AR) service called Pachube, you can use your smart phone to "see" invisible environmental data about air quality and energy consumption. And we’ve got another amazing AR ...