Move over Barbie! It looks there's a new doll on everyone's wish lists this holiday season. For the first time in over ten years, Barbie is not at the top of gift lists this year — Disney’s reigning ...

Good news for parents of little girls rushing to fulfill holiday wish lists this Thanksgiving weekend: there's a new queen of toys in town, and she isn't wearing pink. The new number one, icing out ...

Holiday Barbie has some fierce competition this coming shopping season, and more than playtime is at stake. As the critical fourth quarter approaches, a toy war is brewing in the U.S., with billions ...

Poor Barbie just can't catch a break this year. After being lambasted for her not-so-"feminist" essay earlier this year and now facing competition in the form of Lammily, the "normal" Barbie, she now ...

Characters from Disney's blockbuster movie take the top spot in must-have toys this Christmas creating concern for Mattel. But don't cry too much for Barbie. She still represents the single biggest ...

Toys are getting more expensive, and inflation isn't the only thing to blame. WSJ’s Shelby Holliday looked into why a small Covid-19 outbreak in China has prompted toymakers big and small to raise ...

NEW YORK (MarketWatch) -- Disney Frozen’s Elsa doll beat Barbie in U.S. 2014 sales, but it’s not the top-selling toy for the year. According to market research firm NPD Group, which tracks 80% of the ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Frozen was first released in theaters on November 19, 2013, which means — and it's almost impossible to ...

It was only a matter of time before Elsa from Frozen came to life! Thanks to some serious makeup tricks, Andressa Damiani Valcanaia (though she prefers to call herself a human doll) can transform ...

For the first time in 11 years%2C more parents said they would purchase %22Frozen%22 dolls for their little girls than Barbies. LEGOs retained the No. 1 spot on the ...

Disney is releasing limited edition Anna and Elsa "Frozen 2" dolls in stores and online for $119.95 each. They'll be available March 14 in select stores and on shopDisney.com starting 10 a.m. ET.

The $200 Ultimate Arendelle Castle is five feet tall and is anticipated to be one of the most popular toys this holiday. The new "Frozen 2" castle has seven rooms, including a throne room with a ...