Behr has released its 2026 Color of the Year, and while many designers are loving it, there are some who are not sure of the ...

Over the past few years, color has definitely gotten moodier but also more dimensional - muted but also strong in saturation. Today, Behr Paint has announced Hidden Gem (N430-6A) as the pick for its ...

"It's not your grandma's red," Erika Woelfel, Vice President of Color and Creative Services tells PEOPLE. "It's reinvented and reimagined for 2025" Emily Strohm is a Senior Editor at PEOPLE. She has ...

"People have been using blues and greens for several years, and this is really that intersection of both of them," Erika Woelfel, vice president of color and creative services tells PEOPLE Sonal Dutt ...

Martha Stewart has never been one to shy away from controversy (who else could appear in Sports Illustrated at 82 and pull it off?), but she is widely considered a maven of good taste in the home ...

Behr Paint Company, a subsidiary of Masco Corporation MAS, unveiled BEHR COPPER FORCE Interior Paint — a new-generation technology that harnesses the intrinsic benefits of copper to kill viruses and ...