Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with sister publication Marketing Dive. The German fashion ...

Male model Nick Kamen famously stripped off in a laundrette to wash his Levi jeans but now it seems he was doing it all wrong. Levi boss Chip Bergh, 56, says he would never let his favourite pair - ...

You’d think the boss of heritage denim brand Levi’s would have a tight routine when it comes to looking after his own jeans. In fact, the company’s CEO Chip Bergh went 10 years without washing his ...

An artist-turned-fashion-designer from Liverpool who uses the Scouse slang word 'Boss' on his merchandise is facing a l legal battle against German clothing giant Hugo Boss. Father-of-one John Charles ...