Rewards programs make shoppers more loyal to a brand and more likely to recommend it, according to a new study. Cash back is the top way shoppers want to redeem their loyalty program benefits, ...

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Forbes contributors publish independent expert analyses and insights. Shelley E. Kohan covers the retail industry and is based in New York. As consumers gear up for the holiday, the financial stress ...

Many credit cards reward your spending, but cash-back cards do so in the simplest possible way: For every dollar you spend, you earn a percentage back as cash. It’s easy to redeem the cash back you’ve ...

Nicole Fallon-Peek is a freelance journalist who has covered small business, careers and finance for 15 years. She is a small business owner and former managing editor of Business News Daily. Her work ...

For most people, the math and the day-to-day reality are clear: cash back credit cards quietly beat flashy travel rewards for value, flexibility, and ease of use. When I look at how typical households ...

Sakshi Udavant covers small business finance, entrepreneurship, and startup topics for Investopedia. For over a decade, she has been a freelance journalist and marketing writer specializing in ...