Forbes contributors publish independent expert analyses and insights. I write about branding, trends, creativity and disruptive businesses.

You may think it’s a simple matter of semantics, or maybe you’ve grown tired of hearing the debate over and over, but I think it’s important for any organization to revisit this issue regularly to ...

Your clients might not demand 24/7 customer service yet, but they’re certainly hoping for it. But how can a startup with a lean staff provide round-the-clock customer care? There are several options ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

When it comes to fostering customer loyalty, businesses often go beyond traditional approaches and explore creative ways to celebrate their valued clients. Recognizing and appreciating loyal customers ...

Opinions expressed by Entrepreneur contributors are their own. New customers and consistent sales are what build businesses. So naturally, you might assume that any paying customer is a good customer.

Opinions expressed by Entrepreneur contributors are their own. If you’re in the professional services industry, take a step back and watch what’s happening in the banking industry right now. As of ...

"Cisco is proud to partner with GDT to bring the power of Webex Contact Center to more organizations," said Tim Sisneros, Account Executive for Collaboration at Cisco. "Together, we are transforming ...