James I. Bowie is a sociologist at Northern Arizona University whose Emblemetric blog examines patterns and trends in logo design using quantitative analysis of data from the United States Patent and ...

A good logo is meant to evolve with the times. Just look at the countless iterations the Microsoft logo has gone through since the company launched in 1975. But what happens when logos travel back in ...

The Law Society of Scotland has revealed a new logo coinciding with its 75th anniversary, aiming to reflect the organisation's central role in Scotland's contemporary, dynamic, inclusive, and ...

After 144 years with the same old Victorian seal, the University of California has decided to go mod. The university’s original logo — with its open book, 1868 date stamp and “Let there be light” ...

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