For the amount of time and effort it takes to apply makeup, you hope your look lasts all day. Even if you use long-wear makeup products, however, they’re still prone to fading. Cover FX claims their ...

In the midst of launching their products at Ulta and coming up with beauty sales, Cover FX is doing something that you don't see every day from cosmetics brands. According to their Instagram, Cover FX ...

Jay Manuel Beauty, Iman Cosmetics and Cover FX are among the brands leveraging a mobile application to match products to consumers based on skin tone with an experience that feels natural through the ...

Cover FX has been a longtime leader in the base makeup department, with high-quality foundations and even more impressive shade ranges. In February Power Play Foundation, a 40-shade line of ...

Your getting ready routine is less about how long it takes you, (forever, right?) and more about what makeup products you're using. I just got schooled about what product is the best for your face by ...

If you're a highlighter obsesse (I mean, aren't we all?) be prepared to have a mini massive freak out. Sorry rainbow highlighter, it looks like you've been upstaged by a new - and oh-so beautiful, ...

Setting spray is one of those fancy beauty products that seems like only makeup professionals should have access to — but lucky for us we all get to use them, because we all deserve to have our makeup ...