If you’re trying to implement customer development at your startup, you’ll learn more from these 3 case studies than anything else I’ve seen. I consider each of these a “must-read”. I’ve quoted some ...

Understanding your customers is crucial when running any business, as the success of your company ultimately depends on creating products and services that actually solve their problems and create ...

Opinions expressed by Entrepreneur contributors are their own. Proper customer research is vital to the success of your business. One of the two most frequent causes of startup failure is launching ...

At The Fast Company Innovation Festival, Frog Design's boss talks "org. activation"—a way to help companies enhance customer experience. Checklists for Chaos, the Path to Success While all startups ...

What are some tips for early-stage startups when it comes to customer development? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and ...

Online commerce accounted for nearly $518 billion in revenue in the United States alone last year. The growing number of online marketplaces like Amazon and eBay will command 40% of the global retail ...

Understanding the product-market fit can make or break a company over its lifespan. According to a survey by CB Insights, 35% stated the lack of product fit as the reason for company failure. Hence to ...

Building a successful business model isn't about changing your company based on every bit of feedback: It's about understanding whom to listen to and why. The art of entrepreneurship and the science ...

Editor’s note: This post is part of a series featuring excerpts from the recently published book, The Startup Owner’s Manual, written by serial entrepreneurs-turned-educators Steve Blank and Bob Dorf.

Editor’s note: This post is part of a series featuring excerpts from the recently published book, The Startup Owner’s Manual, written by serial entrepreneurs-turned-educators Steve Blank and Bob Dorf.