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A majority of consumers — seven in 10 — say that loyalty programs are a key factor in deciding which businesses to frequent, according to a Snappy survey of 1,500 Americans released last week.

Companies are recognizing the value and revenue benefits of engaging with their customers to help drive their company strategies, planning and growth. Studies show that companies with strong customer ...

CHARLOTTE, N.C., July 27, 2023 /PRNewswire/ -- As summer temperatures start to rise, Duke Energy is reminding customers to check out the latest assistance programs that can help keep bills in check.

McDonald's and Starbucks aren't the only ones reaping the rewards of loyalty programs. As business leaders seek more cost-effective growth strategies, returning customers have become a strategic focus ...

COLUMBUS, Ohio--(BUSINESS WIRE)-- NiSource Inc. (NI), subsidiaries Northern Indiana Public Service Company LLC (NIPSCO), Columbia Gas of Virginia, Inc., Columbia Gas of Pennsylvania, Inc. and Columbia ...

Customer loyalty programs have become a staple of brand marketing, promising to reward repeat customers and boost lifetime value. A recent survey of U.S. consumers found that 63% make purchase ...

AUSTIN, Texas--(BUSINESS WIRE)--Austin Water selected WaterSmart – a VertexOne Brand to provide customers with an easy-to-use online and mobile Customer Portal. This program is a complement to Austin ...

Income qualified customers may now be eligible for payment assistance JACKSON, Mich., Oct. 14, 2025 /PRNewswire/ -- Michigan's winter is coming, and Consumers Energy stands ready to assist customers ...

CHICAGO, Oct. 1, 2025 /PRNewswire/ -- Thoughtworks, a global technology consultancy that integrates design, engineering and AI to drive digital innovation, today announced it has been named Customer ...