In January, local bat-maker Ray DeMarini had plenty of ideas on how deep-pocketed Wilson Sporting Goods Co. might advance his plans. Now, nine months after Wilson bought DeMarini Sports Inc. for $18 ...

Brian Johns, an outfielder for a recreation-league softball team in Fairfax County, Va., wouldn't dream of tossing his DeMarini bat to the ground after a hit. Instead he carefully lays it down on his ...

Sporting goods company DeMarini Sports is employing radio frequency identification technology to track its baseball and softball bats, thereby ensuring the integrity of the supply chain for its ...