Chipotle has gone back to the “metaverse.” The food chain said it is the first restaurant brand to premiere a national TV ad in the metaverse, which in this case means Roblox. The ad is dubbed ...

Currently serving over 70 million daily active users, Roblox is still going strong since its September 2006 launch — almost 18 years ago. The development team is now taking one step further to boost ...

Roblox is developing a new open-source generative AI tool, dubbed the 3D Foundational Model, the game platform announced at the Roblox Developer Conference on Friday. The model will understand text, ...