As a strategy, dynamic pricing is largely based on factors including market trends, historical data, how much competitors are ...

Ahead of Prime Day and other major summer shopping events, new data reveals which retailers adjust prices most often — and ...

As states pass legislation to ban personalized or surveillance pricing, consumer advocates encourage awareness.

CBS California Investigates reviewed online shopping carts at three major retailers selected randomly. We found prices ...

Dynamic pricing sounds exciting, but your wallet may not agree. Find out which stores have embraced this controversial ...

A preprint study published by researchers at George Washington University presents evidence of social bias in the algorithms ride-sharing startups like Uber, Lyft, and Via use to price fares. In a ...

Regulators are accelerating oversight of algorithmic and personalized pricing with the Federal Trade Commission (FTC) and key states moving ...

Last week, the New York State Legislature passed the One Fair Price Act (S.8623B/A.9349B) (the Act), a bill that prohibits businesses from ...