Which Elf lip balm is best? You don’t need to settle for just any drugstore lip balm when you can get Elf’s hydrating, clean ingredients and still spend less than $8. Elf lip balms are widely ...

Which Elf lip gloss is best? There are many lip products to choose from, including tinted lip balms, lip stains, lip pencils, liquid lipsticks and traditional lipsticks. But nothing beats a lip gloss ...

Beauty vloggers continue to be go-to collaborators for makeup brands. e.l.f. has partnered with Iris Beilin for the Mis Amores Lip Palette. Eyeshadow palettes and collabs, scoot over, because this lip ...