“Fender Play is one of the fastest-growing and engaged guitar lesson communities of its kind,” said Ethan Kaplan, General Manager of Fender Digital. “We’re seeing musicians on Fender Play grow their ...

On May 9, Fender launched Fender Play 1:1, a brand new offering set to go live through the Fender Play app. Fender Play 1:1 offers one-on-one music lessons with experienced, approved instructors. The ...

Who needs guitar tuition apps, right? There’s not much to a guitar, just six strings and 12 notes – how hard can it be? Anyway, if you get a bit stuck you can always learn some riffs off YouTube. Well ...

Fender Play is offering 3-months worth of free lessons to the first 100,000 to sign up. Pic credit: Fender Play/YouTube Fender Play has decided to help us through the coronavirus pandemic by offering ...

Fender has launched a new personalised online guitar lessons service that puts beginner players – or anyone looking to get better – in touch with the top instructors from the brand’s Fender Play ...

If you ask Ethan Kaplan, chief product officer of digital at Fender, about the death of the electric guitar, he gets a bit incredulous. And it's easy to understand why. As he's quick to point out, ...