CTV ad tech companies are trying to mimic the simplicity of digital ad buying, and it requires two things packaged together: data and speed. On Wednesday, FreeWheel unveiled a sell-side product called ...

NEW YORK--(BUSINESS WIRE)-- FreeWheel, a global technology platform for the television advertising industry, today announced the launch of Audience Manager, a new solution integrated into the ...

FreeWheel’s vision to simplify TV buying and selling comes closer to fruition with the availability of enhanced programmatic buying features within its platform. Integration comes less than nine ...

(RTTNews) - FreeWheel (CMCSA), a global tech platform powering the streaming ad industry, has announced new advancements to its Streaming Hub aimed at strengthening the link between advertisers and ...

Roku's massive reach and FreeWheel’s direct connections bring enhanced targeting, transparency, efficiency, measurement, and speed to the industry. NEW YORK, October 07, 2025--(BUSINESS WIRE)--Today, ...

"As more major events move to streaming, sometimes as the sole distribution platform, publishers can serve a more customized ad experience to viewers." By Georg Szalai Global Business Editor FreeWheel ...

McKee to lead the tech company’s efforts to transform the TV landscape by connecting buyers and sellers of premium video advertising. NEW YORK--(BUSINESS WIRE)--Today, FreeWheel named Mark McKee as ...

Streaming video platform Roku and Comcast’s advertising business FreeWheel have expanded their partnership to offer FreeWheel clients access to inventory against Roku’s streaming content. The ...

Online video ads grew by 24 percent year-over-year (YOY), finds online video monetization company FreeWheel. Its Video Monetization Report for Q4 2016 includes lots of year-end stats that show how far ...