Gillette Blue II Excel, the flagship of disposable razors and Gillette Foam, the aerosol offering to shave cream users, have kicked off their search for the region's fastest bowler by inviting cricket ...
Gillette is committing US $5 million to support this month’s launch of Blue II Excel, the company’s first disposable razor to use spring-mounted blade technology. The money will be invested in a ...
Gillette has been designing razors since 1900–but they’re all designed for you to shave yourself. There’s another group of people who want to be shaved and rely on other people to do it for them: the ...
For years, innovation in men’s razors seemed to center on adding more blades. More recently, with the advent of upstarts like Dollar Shave Club and Harry’s, the focus has shifted to affordability.
Gillette is mounting a US$2.5 million advertising and marketing push to promote its new line of disposable razors across the Middle East and North Africa. The awareness campaign is the first time the ...