A pack of 16 Gillette Fusion5 Razor Blades is currently on sale at Amazon for £29.72, saving shoppers 24% on the retail price of £39.07. Each razor head is fitted with five anti-friction blades, which ...

Gillette razors are a lot like LeBron James. Both debuted in the early aughts and have stayed at the top of their game ever since. Since its release in 2006, this razor has earned a loyal following ...

Between a general dislike for hygienic chores, a coarse beard and sensitive skin, shaving is the worst of my life’s ablutions. Generally, I just don’t. My face could do with a daily shave, but instead ...

King of Shaves (KoS) is rolling out a new premium shaving care range to encourage consumers to use its products as a partner to the new five-blade Gillette Fusion rather than the manufacturer’s own ...

Before you begin, be sure to remember to rinse your razor after every few strokes. That way, the razor is cleared of any shaving cream or hair that might clog it up. Also, because the hair on ...

Procter & Gamble's Gillette razor and blade brand is shaving away traditional marketing by using the iPhone as a means of communicating with its audience of male consumers. Gillette has launched "uArt ...

Gillette, Harry's, and Dollar Shave Club are engaged in a fierce battle over the market for subscriptions and home delivery of shaving products. The customer benefits of such clubs are convenience and ...

Gillette just pulled back the curtain on its latest innovation, and guess what: It’s not more blades. It’s actually a new type of handle that swivels, inspired by men making funny faces when they ...

Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...