Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...

What's a good shave worth to you? Procter & Gamble bets that it's a lot. On Tuesday morning, its Gillette unit announced a newfangled, swiveling ball-hinge razor, which — starting at $11.49 — will be ...

Pune, Jan. 19, 2022 (GLOBE NEWSWIRE) -- Researcher’s, “Razor Blade Market 2022” report provides comprehensive insights about top companies and main competitors in Razor Blade. Report covers the ...

IT TOOK a leisurely 70 years after King Gillette invented the safety razor for someone to come up with the idea that twin blades might be—or, at least sell—better. Since then, the pace of change has ...

Gillette has been designing razors since 1900–but they’re all designed for you to shave yourself. There’s another group of people who want to be shaved and rely on other people to do it for them: the ...

(Reuters) - Procter & Gamble Co's Gillette unit on Monday sued the maker of Schick razors for the second time in 13 months, seeking to stop its sale of razor blade cartridges designed to fit ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. The story. While Procter & Gamble’s Gillette safety razors have become the dominant brand in nearly every ...