Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Google has begun testing ads inside its AI-powered Search mode and Gemini-powered experiences, signalling the next phase of how advertising could evolve in AI-driven interfaces ...

Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

Google Search VP says advertisers should expect new and novel ad formats built for conversational and multimodal queries.

With Google’s latest redesign grouping ads under a single “Sponsored Results” header and offering a hide option, brands are ...

Search has always been a moving target. From the days when keyword match types and manual cost-per-click (CPCs) gave advertisers a sense of control, to the rise of Shopping ads, automated bidding, and ...

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads.