Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with Marketing Dive. The German fashion house has set up a ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with sister publication Marketing Dive. The German fashion ...

To receive the Vogue Business newsletter, sign up here. Hugo Boss is launching a dedicated denim line, Hugo Blue. It’s the latest move in a bid to appeal to younger consumers with separate brands and ...

Denim will hit the racing track this weekend at the Singapore Grand Prix. Hugo Boss and Visa Cash App RB Formula One Team (VCARB) will debut F1’s first fashion-inspired livery since Benetton’s “united ...