In the early days of Twoodo (not so long ago), we had little money to spend on acquiring new users but a huge need for users to visit, sign-up and test the first version of our website. Sounds ...

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When campus marketing officers talk about social networking, most of the conversation tends to focus on how to employ Facebook or YouTube. The less-than-poetic-sounding “Web log” typically gets ...

Unique, quality and intent-focused content remains a key element of any digital marketing strategy. But in today’s rapidly changing landscape, it’s easy for your once-promising blog content to become ...

Squarespace is a user-friendly website builder that lets you create a professional-looking blog without knowing any code. It ...

Before you get all bent out of shape about how blog commenting is a horrible link building strategy, I want you to take a moment and approach this strategy with an open mind. What I’m talking about ...

Creating a blog is the easy part – you take an idea and you launch it. The real challenge is building your blog with consistent gains in relevant traffic. If you’ve ever created written content for ...