CHICAGO--(BUSINESS WIRE)--Even as advertising and marketing budgets shrink across the board, auto insurers continue sending out a steady stream of marketing direct mail offers. Mintel Comperemedia, a ...

Older cars, more uninsured motorists and rate increases are prompting insurers to take a direct approach in communicating with consumers, according to Mintel Comperemedia. Even as advertising and ...

ATLANTA, April 4, 2017 /PRNewswire/ -- LIDMA -- the premier non-profit organization dedicated specifically to supporting businesses and professionals active in direct sales of life insurance products ...

Despite rising costs of paper, printing, and postage, the popularity and reliance on direct mail marketing by insurers remains strong and getting stronger. In fact, according to analysts, consumers ...

ATLANTA, Sept. 12, 2018 /PRNewswire/ -- The Life Insurance Direct Marketing Association (LIDMA) has announced that its 15 th Annual Fall Meeting & Business Showcase will take place October 14 through ...

President: Pat Wedeking, Quick Life Center: Wedeking begins his 5th year as president of LIDMA and has overseen the growth of the association since its inception in 2003. Vice President: Byron Udell, ...

ATLANTA, March 17, 2022 /PRNewswire/ -- LIDMA -- the premier non-profit organization dedicated specifically to supporting businesses and professionals active in direct sales of life insurance products ...

ATLANTA, Aug. 17, 2023 /PRNewswire/ -- The Life Insurance Direct Marketing Association (LIDMA) is now accepting nominations for their prestigious "Innovation Award" of life insurance industry ...

Sales through direct channels represented more than 20% of the policies, about five percent of premium sold and 13% of the total face value in 2008, according to a new joint project conducted by LIMRA ...

Your article was successfully shared with the contacts you provided. Members of the Life Insurance Direct Marketing Association have elected Shervin Eftekhari to be the group’s new president.