To commemorate Madison Bumgarner's historic postseason, the folks at Jockey — yes, the underwear company — created a very limited supply of "Mad Bum" inspired apparel that was given away to 2,000 ...

Forbes contributors publish independent expert analyses and insights. I cover luxury fashion and beauty. Underwear drawers changed forever in 1934 when an apparel engineer named Arthur Kneibler, at ...

That dude that blew past you on the court? Maybe it’s his skills—or maybe it’s just that he had the right underwear on, and you didn’t. Seriously, bruh. If you’re wearing the same underwear in the gym ...

The "Can't Have Mine" singer opens up to PEOPLE exclusively about how clothing brand Jockey is fitting into all stages of his life, from fatherhood to tour life Robby Klein for Jockey Country musician ...

It’s one thing to put sports stars in underwear ads. It’s something else to put famous American heroes in them. Jockey, in an outrageous new ad campaign, is taking the celebrities in skivvies concept ...

Could this be considered cheeky? Is it designed for comforting giants? Is it just the kind of marketing idea that could be the butt of some jokes? Maybe. But, this is one sponsorship deal that had a ...

You may not be able to grow Ron Burgundy’s thick, lustrous mustache, but you can drive his car of choice, eat his favorite ice cream and even dress like him. At least when it comes to underpants. This ...

It's one thing to put sports stars in underwear ads. It's something else to put famous American heroes in them. Jockey, in an outrageous new ad campaign, is taking the celebrities in skivvies concept ...

Luke Bryan can't stay clean in his new commercial for Jockey underwear. The singer and wife Caroline Bryan are preparing for date night as a series of unfortunate events keep sending him back to to ...

The "Can't Have Mine" singer opens up to PEOPLE exclusively about how clothing brand Jockey is fitting into all stages of his life, from fatherhood to tour life Robby Klein for Jockey Country musician ...