September 16, 2005 The US$2 billion dollar shaving market was energized yesterday when market-leader Gillette announced it will introduce a five blade razor. Apart from being the first five blade ...

The Gillette Safety Razor Co. prints on the tasteful green wrappers of its blades, besides a handsome portrait of King C. Gillette, the words “NO STROPPING NO HONING.” Timid users of Gillette blades, ...

Forbes contributors publish independent expert analyses and insights. Ewan Spence covers the digital worlds of mobile technology. Everyone is aware of the general strategy of 'giving away razors to ...