The November 5 edition of the SBJ Marketing newsletter covers the World Series sales and the business opportunities created ...

Major League Baseball may take a step back from its e-commerce operation in order to boost profits, The Post has learned. Under consideration is a move to completely outsource its MLB.com shop, ...

Mookie Betts, Aaron Judge and Derek Jeter are the only other MLB players who have ever topped jersey sales for three straight seasons, per Foster. Judge's New York Yankees jersey ranked second to ...

Not only were the runs coming in bunches this past weekend at London in a two-game series between the New York Yankees and Boston Red Sox, so were the merchandise sales. Major League Baseball ...

The Seattle Mariners knocked out the Tigers and are headed to the ALCS for the first time since 2001. Get your MLB Postseason ...

Here’s where to shop in Toronto. Right at the Rogers Centre ballpark, fans can score team memorabilia at the Jays Shop. Find ...

Major League Baseball and Nike agreed to a 10-year deal Friday that will make Nike the league's official on-field apparel and merchandise designer beginning in 2020. According to Eben Novy-Williams of ...

If an all-star-specific uniform isn’t worn does anyone miss it? The 2025 MLB All-Star game had multiple highlights. A swing off? That’s new and exciting. Although, admit it, there was a part of you ...

Under Armour and Fanatics will take over for Majestic and Nike as the official uniform partners for Major League Baseball, the league confirmed Monday. The deal is scheduled to begin in 2020 and run ...

If the Cubs and Major League Baseball have their way, it’s going to be harder for some to make green from Cubbie blue. As the Cubs prepare for their postseason battle, the team and league are squaring ...

Baseball fans have had some strong opinions this year to some of MLB's "City Connect" jersey designs. Let's just say, it hasn't all been positive feedback. The Rockies heavy-on-the-green uniforms ...

The new MLB Flagship Store is fully stocked and ready to open at 51st Street and Sixth Avenue in Manhattan on Friday, with the playoffs underway and a visit next week from the Commissioner’s Trophy ...