Husky wooden musky lures like these from Fretthold Baits were show-stoppers for folks visiting the recent Musky Expo in Celoron. Folks asked about what, how, why, and where to fish for secrets to ...

This lure’s metal lip not only holds up to whacking hard bottom, but can be tweaked so the bait’s action matches the musky’s mood. Musky lures are so important because, well, muskies are moody.

Most anglers don’t know what to think when they walk into a musky shop and are greeted with rows upon rows of strange-looking lures ranging in size, shape, and color. From massive rubber swimmers with ...

GRAND FORKS, N.D. -- As a muskie fisherman with a knack for inventing things, developing a muskie lure came naturally for Jeff Sprecher. It appears the Grand Forks inventor and entrepreneur has landed ...