Business organizations often use top marketing resource management tools. This measure is favorable. But getting the correct marketing technology stack in place can take considerable effort. Flaws in ...

Drowning in data, marketers find it difficult to manage customers in Excel sheets. So they turn to marketing automation software to streamline processes such as lead generation management, CRM, ...

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SAN FRANCISCO, Jan. 26, 2021 /PRNewswire/ -- The global marketing resource management market size is expected to reach USD 6.89 billion by 2027, according to a new report by Grand View Research, Inc.

In 2018, the current Marketing Resource Management Market was projected to generate USD 2.42 Billion of market share. However, this market is anticipated to account for USD 5.9 Billion by the end of ...