Mattel CEO Ynon Kreiz participated in the gala opening of the Globes Israel Business Conference 2025 and spoke about the ...

Under Kreiz’s leadership, Mattel expanded its focus to theme parks as well. In 2024, it confirmed a plan for its second theme ...

Toy-making giant Mattel Inc. is developing plans that could bring the first retractable-roof water park to Orlando, along ...

Mattel is set to captivate fans with its latest release of three new dolls inspired by Netflix's hit film, 'K-pop Demon ...

Toy and entertainment company Mattel has announced it’s picked Orlando to be among the first locations for a wave of new, ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. Mattel has created a collectible Barbie in honor of the ...

Greta Gerwig‘s blockbuster hit and critically acclaimed Barbie movie is officially coming to life in London through a limited ...

On the heels of the Barbie movie’s overwhelming success last year (and Barbie’s reemergence in the hearts of older fans), Mattel set out to find a way to bring Barbie to a new generation of gamers for ...

Good news for Barbie fans: it looks like an immersive Barbie movie experience is coming to London. Deadline has reported that ...

Two new Barbie dolls with disabilities are being released on Tuesday, July 23, as part of an expansion of the Barbie Fashionistas line, Mattel announced in a news release. The new dolls, known as ...