Maybelline is paying homage to perennial summertime favorite with their latest buzzy drop. The brand is known for launching trendy collaborations with the likes of Gigi Hadid, but right now, it's the ...

It feels like a million years ago that palettes were breaking news in the beauty world, but throwback to those innocent times. Come, take a stroll to yesteryear: Urban Decay's Naked franchise, Too ...

The hottest beauty buy for summer? Maybelline's new Lemonade eyeshadow palette. It features 12 shades of shimmery summery hues. Plus, it also smells of lemonade... WE'VE all got a thirst for the ...

Sometimes when a brand does something right, they really do something right. This time it seems like a drug store staple has crafted the next must-have beauty item. The best selling palette on Amazon ...

Now, correct us if we’re wrong but there’s always that one palette you have of eyeshadows with a few colours you never touch because they might be a bit 'out there' or generally, not your cup of tea?

Whether you’re planning to cool down with friends at a daytime pool party or catch the warm evening breeze at a rooftop soiree, it’s a perfect time to try a fun new makeup look. Maybelline’s City Mini ...

If there's anyone I can relate to in life it's Charlie Bucket's Grandpa Joe, a man who was bed ridden for years but made a miraculous recovery when someone mentioned visiting a chocolate factory. But ...

If you have hooded eyes, you’re in fabulous company. Michelle Williams, Maya Erskine and Gabrielle Union are all celebrities with gorgeous hooded eyes. However, sometimes applying eyeshadow to this ...