Yes, New Balance has a free “rewards” program. Members don’t have to accumulate points; instead, they automatically get free ...

On Thursday morning, New Balance announced the launching of the Team Tactical Collection to celebrate the start of the 2024-25 NBA regular season. The collection will launch globally in retail on ...

Sneakerheads have their own calendar, and New Balance's annual Grey Days celebration is always circled as one of the most important events of the year. Originally introduced in the 1980s to build a ...

Cooper Flagg, Duke freshman men’s basketball player and projected No. 1 pick in the 2025 NBA Draft, has signed a shoe and apparel deal with New Balance. The partnership has a personal connection for ...

Boston College football will have a new apparel producer this year, as the school announced that New Balance will start production for this upcoming season. With the addition of football, New Balance ...

Name Game: New Balance boasted that it was "Endorsed by No One" in the 1990s. Today, its stable of elite athletes includes presumed No. 1 NBA pick Cooper Flagg, Shohei Ohtani and Coco Gauff.

Shohei Ohtani signed the richest contract in North American pro sports history this past offseason, earning $700 million for his 10-year deal with the Dodgers. What that contract figure does not ...

Todd Snyder and New Balance have worked on enough collaborative sneakers to know what works. Following on from their joint 997 “Triborough,” 992 “From Away” and NB 57/40 “Stony Beach” models, among ...

All products featured on GQ are independently selected by our editors. However, we may receive compensation from retailers and/or from purchases of products through these links. New Balance thrives by ...