The Nike Free Hyperfeel is the company’s most minimal shoe in recent history. It also encapsulates the challenge facing the quintessential athletic shoe designer. It slips on like a sock, and it sort ...
Nike isn’t pitching this to marathon elites. Project Amplify is aimed at everyday runners, the 10- to 12-minute milers, and anyone who spends long periods on their feet. The goal is to make running, ...
Nike is moving full speed ahead with the Free x Flyknit designs. Most of the shoes in that vein have had a more sock-like fit than the rest of the Nike Flyknit silhouettes. This one, billed on the ...
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Nike steps into ‘mind science’ with body-aware sneaker design
Nike is expanding into “mind science” with new footwear it says is designed to deepen bodily awareness, a move regenerative ...
How one sports manufacturer is capitalizing on the latest running trend and doing laps around its competitors. While standing at the starting line of the Tar Heel Ten Miler in Chapel Hill, I found my ...
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