From its groundbreaking partnership with Kim Kardashian’s Skims brand to its female-focused Super Bowl commercial, Nike has made no secret of its mission to attract more women to its brand. For the ...

A group of 13 women athletes participated in a Nike Athlete Think Tank to help the brand discover how it could better help female athletes. The first step following the think tank comes with a $1.3 ...

COLUMBIA — The initiative from Nike, Athlete Think Tank, has expanded to include elite coaches, including South Carolina women's basketball coach Dawn Staley. The Nike Athlete Think Tank 3.0 cohort ...

Nike has been doing its Athlete Think Tank for several years and recently recruited 12 sports influencers and athletes to participate in the company’s fourth one. According to Complex, the sportswear ...

Nike on Wednesday announced its latest “moonshot”: to help Faith Kipyegon become the first woman to run a mile in under 4 minutes. It’s been more than 70 years since Roger Bannister became the first ...