Can NordicTrack, almost 50 years old, reintroduce itself as a cutting-edge tech brand? Parent iFit believes it can, recently hiring Mark Phillips as chief marketing officer to oversee the launch of ...

The 2450 is basically the tank of treadmills—spacious, cushioned, and built for high-mileage beasts or the whole houseful of sweaty marathoners. It’s fast when switching speed and incline, with iFit ...

Fitness technology platform iFit taps Ergatta to develop gamified racing content for its NordicTrack treadmills, rowers and exercise bikes to help retain members and spur them to exercise more ...

NordicTrack, one of the top treadmill brands in the U.S., just launched its most premium treadmill yet. The cost? Only a cool $15,000. The Ultra 1 Treadmill debuted late last week, coinciding with the ...