It used to be that makeup labeled “clean” or “organic” was seen as less effective. Luckily, that’s all changed and we now know you don’t have to sacrifice quality to make organic makeup such as ...

We might earn a commission if you make a purchase through one of the links. The McClatchy Commerce Content team, which is independent from our newsroom, oversees this content. Makeup should highlight ...

Anyone who has applied gooey black mascara will tell you that makeup seems the antithesis of natural. Conventional wisdom is that alfalfa is organic; eye shadow isn't. But now there's an array of ...

Natural-makeup-lovers, prepare to shop your hearts out because Sephora just added celebrity-favorite line Antonym Cosmetics to the beauty emporium's offerings. The brand, which was created by makeup ...

Learn how to make your own natural eyeshadow with these recipes! It is a natural, customizable way to create your perfect shades at home. Have you ever bought an eyeshadow palette only to use the same ...

With the continuous change in social media trends, it’s difficult to keep up with everything and every tiny detail about the existing brands in the market. It has in fact become chaotic and we often ...

Makeup should highlight your natural beauty while using natural ingredients which is why we wanted to find the best organic eyeshadow on Amazon. Eyeshadows can contain ingredients that do damage to ...