It has been a busy week for PUMA's basketball division. First, the brand signed NBA All-Star Tyrese Haliburton to a "massive" sneaker deal. Now, PUMA is rolling out a new hoop shoe for players.
It's no secret, given recent coverage here at Under the Laces, that PUMA Hoops is rapidly establishing itself as a powerhouse in basketball endorsements, campaigns, and innovative, eye-catching ...
PUMA and LaMelo Ball are taking things up to the next level with fun updates to an already beloved sneaker. The newest ...
Salehe Bembury and Puma Hoops announced a partnership today in Paris: Bembury is joining the sportswear brand’s basketball division to help find Puma’s next signature athlete and design their ...