You want to make the best strategic business decisions you can. Targeted research helps provide the right data to do that. There are two ways to approach business research: the quantitative approach ...

At a time when data analysis is increasingly driving research and decision-making, computational analysis, statistical models, computer-based programmes, and other quantitative methods have never been ...

Mackenzie’s Global Quantitative Equity Team believes in a core style of investing that employs fundamental ideas through a disciplined, risk-aware investment approach in seeking to generate alpha ...

Business owners faced with tough decisions can use one or both of two general approaches to problem solving. The qualitative approach draws on a manager's experience and expertise, which together hone ...

Economics is the study of the allocation of scarce resources. The subject of this course is microeconomics, which examines the decision making of individuals and firms with regard to consumption, ...

Quantitative approaches to equity investing continue to introduce new sources of alpha. Recent advances in computing power, such as machine-learning and natural language processing are generating ...

Institutional investors face complex decisions—where to allocate capital, which managers to trust, how to weather volatility. These choices can’t rely on instinct alone. They require data, structure, ...

Quantitative and qualitative data research are fundamental methodologies for marketers seeking to understand consumer behavior, preferences and trends. Each approach offers unique insights, and ...

As a researcher who has used a wide variety of methodologies, I understand the importance of acknowledging that we, as researchers, do not pick the methodology; rather, the research question dictates ...

Recent advances in optical imaging and sensing have significantly improved our ability to investigate biological and material systems. However, many ...

If you had walked onto a trading floor thirty years ago, you would have heard noise before you saw anything. Phones ringing, ...