Retail window displays are one form of visual merchandising small business owners use to attract customers to their stores and products. An effective window display grabs the attention of passers-by ...

Jackie Nance Sons is the CEO and Founder of Native Wildflowers Nursery. She is a master gardener and loves to travel. Spring is coming, and retailers everywhere are starting to think about and create ...

Preface -- History Of Visual Merchandising -- Role Of A Visual Merchandiser -- Day-to-day role of a visual merchandiser -- Training -- Visual merchandising in a department store -- Visual ...

You don’t have to love the commercialization of Christmas a la Sarah Palin to feel a twinge of nostalgia for retail windows this time of year. Seasonal holiday displays have tugged at consumers’ ...

With retailers, brands and marketers using mobile in their marketing mix, the medium has undoubtedly changed the ways that consumers shop, specifically with merchandising and store displays. Mobile ...

“Take a look in the five and ten, glistening once again, with candy canes and silver lanes aglow.” Holiday window displays have a magical quality about them that can bring a sense of childlike wonder ...

Apple Stores are open and welcoming customers to get hands-on with the new 24-inch iMac, iPad Pro with M1, and next generation Apple TV 4K. At select locations, custom new window displays highlight ...

The festival season is a crucial period for brands to enhance the in-store experience. A well-designed Christmas window display can attract holiday shoppers while strengthening the brand image. In ...