Marketers’ excitement over the metaverse has been, in large part, a demographic-driven story. Gen Z and Gen Alpha have flocked to multiplayer online games including Fortnite, Minecraft and Roblox for ...

Walmart announced today that it is stepping into the metaverse with two new experiences on Roblox: “Walmart Land” and “Universe of Play.” The virtual worlds are aimed at younger Walmart customers and ...

Whether there's a birthday coming up, someone deserves a treat or you're super frugal an squirreling away pressies for Christmas, Tesco's latest toy sale will save you money on some of the biggest toy ...