More free channels have arrived on The Roku Channel for February, including a 24/7 Pokémon channel.

Roku's ROKU strategic pivot toward sports content represents a calculated effort to capture higher-value audiences and drive engagement metrics that typically command premium advertising rates. The ...

In addition to being the platform to watch games on other streamers, Roku is quickly becoming a one-stop shop for all things sports. It wasn’t that long ago that watching sports on television was a ...

Roku has updated its Roku Sports portal to include recommendations from YouTube TV, the companies announced on Friday. Starting this week, streamers with a Roku device will see YouTube TV appear as an ...

Roku has added several new features to its user interface and operating system meant to make it easier to discover and personalize content, the company said. New features include live sports scores, ...

Roku is rolling out new features for its 90 million streaming households, including an updated version of its voice search tool and enhancements to its sports offering. Roku Sports will introduce Live ...

Roku, Inc. (NASDAQ:ROKU) announced Friday that it has partnered with YouTube TV to bring live sports directly to its Sports Channel, enabling viewers to stream NFL and NBA games without switching ...

The high-stakes battle for live sports is on, and the industry’s biggest players are gathering to shape the future of streaming. At TheWrap’s flagship conference, TheGrill 2025, top executives from ...

Starting today, the Roku Sports experience will start showing content from YouTube TV including NFL games via Sunday Ticket. Like Google TV, Roku has been tailoring its OS to better surface content ...