At the 96th Academy Awards, Rolex offered a preview of a new Day-Date 40mm wristwatch, coming in an 18-carat Everose gold build. The timepiece first made a brief appearance in the video clip that ...

Within the Rolex Greenroom—the exclusive backstage hangout area for Academy Award nominees and winners—is a vitrine. It’s vaguely hidden at the back of the long, hall-like space, built into the rear ...

Hard-to-get and expensive references are becoming even more out of reach. Last year’s gold releases saw price increases of around 9 to 11 percent. The Rolex Deepsea—the company’s shockingly heavy dive ...

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Two years ago at Watches and Wonders in Geneva, Rolex debuted what is quite possibly its most surprising and controversial watch ever: the Day-Date “Puzzle Dial.” Technically, there were three ...

Launched in 1956, the Day-Date was the first calendar wristwatch to show not only the date but also the day of the week. The date is displayed at 3 o’clock under a Cyclops lens, while the day is ...