DEARBORN, Mich. — Pirelli Tire North America has designed a "tailor-made" Pirelli Scorpion ATR tire for the 2021 Ford F-150 pickup line — which went on sale this fall — and intends to use the product ...

An all terrain tire designed for pickups and SUVs, well suited on-road and for light duty off-road conditions. The tire wears relatively well with a 60,000 mile projected tread life based on CR's test ...

To introduce the Scorpion ATR, Pirelli had gone out of its way to give the media a chance to experience the virtues of this newly designed tire, constructing an "off-road course" on a flat dirt field ...

If you're deaf from the whine of big mud tires and have a bad back from driving on aired-up, bias-belted tires, then the new Pirelli Scorpion ATR might not be for you. On the other hand, if you're ...

The fourteenth-generation of America’s favorite pickup truck is here, and it comes with a new hybrid powertrain and a series of new and enhanced features. Among them are the new Pirelli Scorpion ATR ...

NEW YORK , Nov. 16, 2020 /PRNewswire/ -- A new "tailor-made" Pirelli Scorpion ATR tire has been designed specifically for the all-new Ford F-150, part of F-Series, America's best-selling vehicle for ...

Pirelli Tire North America (PTNA) Inc.'s latest light truck tire development, the Scorpion ATR, will be a ``key element'' of the tire maker's efforts in North America in both the replacement and ...

“The market is changing, and so is the consumer,” said Marco Crola, chairman and CEO of Pirelli, while introducing the company’s latest tire offering, the Scorpion A/T Plus. For a company that built ...