From the smash-hit "Snowflake" to understated GMTs and more, the Japanese watchmaker makes timepieces that punch far above ...

The Japan-exclusive SBSA317, a collaboration between Seiko and preppy stalwart J. Press, sees the entry-level watch undergo a ...

When Seiko debuted the original Astron on Christmas Day in 1969, it changed the watch industry forever. As the first commercially available quartz watch, the Astron introduced a new era of accuracy.

Back in 2019, Grand Seiko released four watches representing part of the nijushi-sekki — the 24 solar seasons that make up Japan’s traditional calendar. Upon release, the lion’s share of attention ...

Seiko’s 2025 has seen popular releases, store openings and strong market performance—“big achievements when there’s no ...

Baltic’s another affordable microbrand. Where Brew looks to the world of coffee, Baltic looks to the past. In fact, founder ...

Grand Seiko has added three new 44GS watches to its iconic Heritage Collection. All arriving in new midsize cases measuring 36.5mm in diameter, the three new references will also be exclusively ...

In an astonishing display of a modern classic, Grand Seiko has released the Elegance GMT SBGM255 ‘Snowdrop’ and SBGM257 ‘Moondrop’, two exceptional new interpretations of its prized SBGM221. For ...

Seiko’s “Turtle” dive watch has long been a favorite among divers for its rugged design and distinctive style. Now, the ...

New Design Series "Series 9" The exterior of this model inherits the design grammar established with the 44GS in 1967, while being based on a form that lets light flow beautifully. It also ...

When the pandemic hit in 2020, Katie Papp, like many of us, developed a side hustle. To help pay for her son’s college tuition, she started selling vintage housewares online but eventually stumbled on ...