As competition with TikTok and Instagram Reels heats up, YouTube today announced an expanded suite of creation tools for its own short-form video platform, YouTube Shorts. Among the new features are ...

Glossier this week became the first brand to sell products through YouTube Shorts, the video-sharing platform’s TikTok-like feature. YouTube’s first Shoppable Shorts Challenge features Glossier’s ...

BTS have partnered with YouTube to launch a new dance challenge centered around their recent single, “Permission to Dance.” The challenge will launch Friday, July 23rd, and run through August 14th, ...

Add Yahoo as a preferred source to see more of our stories on Google. YouTube has turned to K-pop megagroup BTS — and its global ARMY fanbase — to juice up the platform’s Shorts video-clips feature.