REDWOOD CITY, Calif., April 10, 2024 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, today announced a ...

(Reuters) - Roblox has hired former Roku executive Louqman Parampath to help build out its advertising business, as the video-game platform bets on its lucrative young user base to draw marketing ...

WPP has partnered up with Roblox, an immersive gaming and creation platform, building on several years of collaboration on interactive 3D brand content and advertising. The alliance will help scale ...

Brooklyn-based hair-care brand Amika is launching its first immersive virtual experience on the popular metaverse gaming platform Roblox alongside experiential e-commerce company Obsess. “The ...

In partnership with global online platform Roblox, Burberry has launched a virtual collection of handbags influenced by the brand's "longstanding affinity for nature and the outdoors," according to a ...

April 10 (Reuters) - Roblox (RBLX.N), opens new tab has hired PubMatic (PUBM.O), opens new tab to help ramp up sales of new video advertisements the gaming platform expects to launch later this year, ...

(Reuters) - Roblox has hired PubMatic to help ramp up sales of new video advertisements the gaming platform expects to launch later this year, the advertising tech firm said on Wednesday. Roblox began ...

Roblox Taps Former Roku Executive Parampath to Aid Advertising Push By Zaheer Kachwala (Reuters) - Roblox has hired former Roku executive Louqman Parampath to help build out its advertising business, ...

Roblox has hired former Roku executive Louqman Parampath to help build out its advertising business, as the video-game platform bets on its lucrative young user base to draw marketing dollars.

As Roblox bets big on the future of user-generated content, the online game platform ubiquitous in the under-13 age group is staffing up accordingly. The company announced Tuesday that it has hired ...