Investor Gary Black has rejected Tesla Inc.'s TSLA communications strategy, which was focusing on discounts rather than ...

Tesla built one of the world’s most recognizable car brands while largely skipping the most traditional tool in the automaker playbook: the big-budget television spot. Instead of crowding the airwaves ...

Sharing his thoughts on the social media platform X on Saturday, the investor outlined Tesla's need for better marketing. "TSLA has the best product, but the product won't just sell itself," Black ...