Razors featuring blade cartridges that pivot up and down on a vertical axis have been standard fare since Gillette invented the category in 1977 with the launch of its Atra men’s razor. Now, many, ...
Every couple of years, Gillette reveals the latest breakthrough in shaving technology. That has often involved adding more blades to its razors. More blades must equal a better shave, right?! One, two ...
Gillette is feeling the razor burn. In the face of increasingly stiff competition, Procter & Gamble will reduce the price of some of its Gillette shave products. The average reduction will hover in ...
Gillette just pulled back the curtain on its latest innovation, and guess what: It’s not more blades. It’s actually a new type of handle that swivels, inspired by men making funny faces when they ...
Gillette on Thursday announced a recall of some of its disposable Venus razors over a higher-than-normal laceration risk. The company said a manufacturing error ...
Gillette's new advert discouraging sexism has caused a storm around the world. And now the brand is being accused of hypocrisy because its products for women are generally more expensive than its ...
Venus disposable razor packs have been pulled from shelves because of a manufacturing issue. The Gillette Company says during production, the razor's blades were misaligned and can cause lacerations ...
Venus disposable razor packs have been pulled from shelves because of a manufacturing issue. The Gillette Company says during production, the razor's blades were misaligned and can cause lacerations ...
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