During the WWD Beauty CEO Summit last week, one theme repeatedly emerged from several of the sessions: if brands want to better engage today’s consumer, it is essential to understand their needs and ...

As consumer behavior shifts more rapidly, understanding in-home usage helps leaders reduce risk, innovate and stay ahead of ...

Artificial intelligence startup Anthropic PBC says it has come up with a way to get a better understanding of the behavior of the neural networks that power its AI algorithms. Because neural networks ...

Understand innate reactions. Customers are people, and like all human beings, have subconscious reactions to their environment. Improve CX through customer behavior. A psychological lens can help CX ...

Neo-behaviorists included folks like Edward Tolman, who argued that psychological scientists study behavior, defined as the overt actions of animals, but that in order to understand how it is that ...

Thousands of starlings move together to form a cloud-like murmuration. New work from UC Davis and Hokkaido University shows how this kind of collective behavior can be understood based on interactions ...

In relationships, women often express hurt through indirect signals that can be easily misunderstood. Recognizing these ...

Forbes contributors publish independent expert analyses and insights. Theodore McDarrah writes about practical philosophy for leaders. ELIZABETH CITY, NORTH CAROLINA - APRIL 28: Law enforcement ...

Dr. Sally Foote helps understand the different levels of aggressive dog behavior. It's the Season 12 premiere of The Paw Report and we kick things off with a regular guest on the program, Dr. Sally ...

As a psychologist and author specializing in the application of empirical research to clinical work, I am fascinated by the ways behavior research can be applied to understanding human psychology. I ...